Bar Tender by Wingstop
Factory360 + VaynerMedia + Wingstop
2026 Campaign Experience Award Winner: Food Experience
ECD. Zoe Ganch
CDs. Joe Rawda
Art Directors. Michael Arroyo, Kojo Fafzie
Senior Experiential Designer. Alexander Grover
To celebrate the launch of their New Crispy Tenders, we took Wingstop through a VIP experience. No press conference. No safe sample tables. Instead, we dropped ‘Bar Tender by Wingstop,’ a two-night-only pop-up in NYC where fans, creators, and flavor lovers could get a taste of chef-made sauced, tossed, and remixed tenders in any way they wanted.
Process Photos + Renderings


